{"id":19324,"date":"2024-08-13T11:06:30","date_gmt":"2024-08-13T15:06:30","guid":{"rendered":"https:\/\/illumin.com\/?p=19324"},"modified":"2025-01-30T06:08:36","modified_gmt":"2025-01-30T11:08:36","slug":"inside-scoop-state-of-holiday-digital-spend","status":"publish","type":"post","link":"https:\/\/illumin.com\/insights\/podcasts-webinars\/inside-scoop-state-of-holiday-digital-spend\/","title":{"rendered":"WEBINAR: State of Holiday Digital Spend \u2013 Uncovering Retail Advertising Trends for 2024"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">As the holiday season approaches, brands are strategizing to optimize their marketing spend and maximize sales. Join Rockerbox\u2019s CEO Ron Jacobson as he presents the latest retail spend trend data to help you prepare for the busiest shopping season of the year.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this webinar, we will delve into the state of retail advertising spend, exploring key trends and insights that have emerged over the past year. Ron Jacobson will share Rockerbox\u2019s comprehensive spend trend data, offering a deep dive into consumer behavior, channel performance, and effective strategies for holiday campaigns. <a href=\"https:\/\/app.venue.live\/events\/illumin\/the-state-of-digital-spend-sep-10-2024-c6cf8779-6c93-40d5-bc1f-7fdf9f4dfb80\" target=\"_blank\" rel=\"noopener\">Register today<\/a>!<\/span><\/p>\n<p><strong>When<\/strong>: <span style=\"font-weight: 400;\">Sep 10, 2024, 1.30pm ET<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>Hosts<\/strong>: <\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\"><strong>Ron Jacobson<\/strong> (Co-founder\/CEO, Rockerbox)<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Lyndsie Wise (<\/strong>Sr Product Marketing Director, illumin)<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-16918 size-full\" src=\"https:\/\/illumin.com\/wp-content\/uploads\/2023\/08\/Register.png\" alt=\"register button\" width=\"150\" height=\"50\" title=\"\"><\/p>\n<h3><\/h3>\n<p>&nbsp;<\/p>\n<h3><strong>Speakers<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\"><strong><img decoding=\"async\" class=\"wp-image-19326 alignleft\" src=\"https:\/\/illumin.com\/wp-content\/uploads\/2024\/08\/Rockerbox-Ron-headshot-150x150.png\" alt=\"ron jacobson headshot\" width=\"150\" height=\"150\" title=\"\" srcset=\"https:\/\/illumin.com\/wp-content\/uploads\/2024\/08\/Rockerbox-Ron-headshot-150x150.png 150w, https:\/\/illumin.com\/wp-content\/uploads\/2024\/08\/Rockerbox-Ron-headshot.png 200w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/>Ron Jacobson, CEO\/Co-founder, Rockerbox:\u00a0<\/strong><\/span><\/p>\n<p><span style=\"font-weight: 400;\">With a background in economics and computer science, Ron has a passion for building innovative and scalable solutions that solve real-world problems for marketers. He has led Rockerbox to achieve multiple recognitions and awards, including being named a G2 Marketing Analytics and Attribution Leader, a Digiday Best Attribution Tool, an AdExchanger Programmatic Power Player, and an Inc Magazine Best Workplace.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As the co-founder and CEO, Ron has driven Rockerbox&#8217;s vision and strategy\u00a0 for over 10 years. Rockerbox is the leading marketing data and measurement platform for consumer brands at scale, helping them streamline multi-channel, complex data collection. On top of that data foundation, Rockerbox offers a suite of analysis products, including MMM and MTA, to enhance strategic decisions and drive growth.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As the holiday season approaches, brands are strategizing to optimize their marketing spend and maximize sales. Join Rockerbox\u2019s CEO Ron Jacobson as he presents the latest retail spend trend data to help you prepare for the busiest shopping season of the year. In this webinar, we will delve into the state of retail advertising spend, [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":19327,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[103,19],"tags":[],"class_list":["post-19324","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podcasts-webinars","category-insights"],"acf":[],"_links":{"self":[{"href":"https:\/\/illumin.com\/wp-json\/wp\/v2\/posts\/19324","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/illumin.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/illumin.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/illumin.com\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/illumin.com\/wp-json\/wp\/v2\/comments?post=19324"}],"version-history":[{"count":0,"href":"https:\/\/illumin.com\/wp-json\/wp\/v2\/posts\/19324\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/illumin.com\/wp-json\/wp\/v2\/media\/19327"}],"wp:attachment":[{"href":"https:\/\/illumin.com\/wp-json\/wp\/v2\/media?parent=19324"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/illumin.com\/wp-json\/wp\/v2\/categories?post=19324"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/illumin.com\/wp-json\/wp\/v2\/tags?post=19324"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}